FacebookTwitterRedditEmail

The Campaign to End Ben & Jerry’s Business with Israeli Settlements

In March 13, 2013, Vermonters for a Just Peace in Palestine/Israel (VTJP) launched a campaign calling on Ben & Jerry’s, a leader of the socially responsible business community, to stop marketing, catering and selling ice cream in Israel’s illegal settlements in the occupied West Bank and East Jerusalem. We also urged the company to issue a statement expressing its opposition to the occupation and Israel’s settlement enterprise, consistent with the principles of its social mission.

Our demands have not been met, but the campaign is strong and growing.

Free Cone Day, 2014: Your ice cream is free today—Palestine is not!

On April 8—this year’s Free Cone Day at participating Ben & Jerry’s scoop shops—solidarity activists in 12 states (CA, CO, CT, NY, MA, MN, NC, NH, OR, NH, VT, and WA) distributed thousands of leaflets prepared by VTJP on Ben & Jerry’s commercial ties to Israel’s settlement regime.

Additionally, over 350 e-mails were sent to the company’s CEO, Jostein Solheim, on April 8, and in the two weeks leading up to Free Cone Day, more than 500 messages were sent.

Ben & Jerry’s, to be fair, is not a corporate predator in Palestine in the vein of Motorola, Hewlitt Packard, Caterpillar or scores of other companies with ties to Israel’s military and police. Nonetheless, the simple, unsavory fact is that Ben & Jerry’s in Israel, like many other businesses, benefits directly from a political, legal and economic system of military occupation, colonization and racial segregation. The commercial ties between the company’s franchise in Israel and Jewish-only settlements cannot be reconciled with Ben & Jerry’s widely touted “social mission” or its record of supporting human rights and progressive causes.

Jewish settlers, ensconced in fortified settlements on stolen land, commit terrible crimes against Palestinians and mock international law. But when their sweet tooth beckons, they can find Ben & Jerry’s Finest in their supermarket freezers.

On Free Cone Day, activists drove this message home with thousands of Americans, whose tax dollars subsidize Israel’s military and occupation forces to the tune of more than $3 billion annually.

Building & Expanding the Campaign

VTJP organizers have met with company officials on two occasions since 2012 and exchanged correspondence several times. Our campaign went public last year, after two years of research, with a petition to the company. Nearly 4,000 individuals signed it.

Since last September, 220 organizations—from the American Friends Service Committee in the U.S. to BDS South Africa—have signed a letter organized by VTJP that calls on Ben & Jerry’s to stop selling ice cream in Israeli settlements. The international signatories to date are based in 16 countries (including Israel) and in the occupied West Bank. Groups in 31 states across the U.S., plus the District of Columbia, have also endorsed the letter.

There have been reactive stirrings to our efforts inside Ben & Jerry’s as well. The chairperson of the company’s Board of Directors, Jeff Furman, a veteran anti-racism activist, traveled to Palestine in 2012 with a delegation of African-American civil rights leaders. In the wake of that trip, Furman, who is Jewish, bluntly characterized Israel’s rule in the occupied Palestinian territory as “apartheid.”

He later told a reporter that he “believes” catering to the settlements had been stopped after our report on the franchise in Israel highlighted the practice. New information, however, from anti-occupation activists in Israel suggests that the Israeli franchise, operating out of a factory near the city of Kiryat Malachi, is still catering to Jewish settlers. We’ll have more to say on this later.

Last summer, Ben & Jerry’s Chief Financial Officer visited the West Bank while on a short business trip to Israel, and a delegation of corporate officers and Board members traveled there this March on a fact-finding mission. We also learned recently, but have no details yet, that earlier in the year the company invited individuals “from both sides of the conflict” to Vermont to hear their perspectives.

In the year to come, VTJP will intensify the Ben & Jerry’s campaign and our engagement with company officials, and lend support to Boycott, Divestment and Sanctions (BDS) initiatives nationally and internationally.

There is much work that remains to be done.

Mark Hage is a member of Vermonters for a Just Peace in Palestine/Israel, and makes his home in Montpelier, Vermont. You can contact him at icecream@vtjp.org.

More articles by:

bernie-the-sandernistas-cover-344x550

April 18, 2019
Gerald Sussman
Russiagate is Dead! Long Live Russiagate!
Lance Olsen
Perverse Housing Policy Perverts Forest Policy
Richard Ward
All Will be Punished
Jonathan Cook
Annexation of West Bank May Provide Key to Unlocking Netanyahu’s Legal Troubles
Judith Deutsch
People Music: Malignant Phallic Narcissism v. Being Ordinary
Jan Oberg
The Iran Floods and US Sanctions: 10 Million at Risk, But Who Cares?
Manuel E. Yepe
Assange: Between Gratitude and Betrayal
Ralph Nader
Children’s Moral Power Can Challenge Corporate Power on Climate Crisis
ADRIAN KUZMINSKI
Your Check is in the Mail
Binoy Kampmark
The European Union and Refugees in the Mediterranean
Arnold R. Isaacs
Looking Back at 1919: Immigration, Race, and Women’s Rights, Then and Now
Andrew Moss
Immigration and the Shock Doctrine
Michael Howard
Assange and the Cowardice of Power
Jesse Jackson
Making Wall Street Pay for the Financial Crisis
Mel Gurtov
At Risk—the Idea of America
April 17, 2019
James Bovard
Washington’s Biggest Fairy Tale: “Truth Will Out”
Yoav Litvin
The Ilhan Omar Gambit: Anti-Semitism as a Reactionary Political Tool
Evaggelos Vallianatos
Hawai’i in Trouble
Vijay Prashad
To Ola Bini, a Political Prisoner Caught Up in the Assange Debacle
Hans Muilerman and Jonathan Latham
EU Threatens to Legalize Human Harm From Pesticides
Binoy Kampmark
Delegitimising Journalism: The Effort to Relabel Julian Assange
Jack Rasmus
Trump Whacks the Middle Class
Kollibri terre Sonnenblume
The Burning Cathedral and the Dead Turtle
Kenneth Surin
Insurgencies in Malaysia and Vietnam: Boyhood Reflections
Rev. William Alberts
Opening Tombs and Resurrecting Lives
Tom Engelhardt
How the U.S. Military Feeds at the Terror Trough
Norman Solomon
The Toxic Lure of “Guns and Butter”
George Wuerthner
How to Stop Grazing on Public Lands: Buy Out the Permits
George Ochenski
Vote-Trading for Big Coal
John Stanton
The Price of Participating in Society is the Sacrifice of Privacy and Self
April 16, 2019
Richard Rubenstein
Julian and Martin: Reflections on the Arrest of Assange
Geoff Dutton
Talking Trash: Unfortunate Truths About Recycling
Kenn Orphan
A Land Uncharted: the Persecution of Julian Assange
Patrick Cockburn
Netanyahu’s Victory in Israel Tells Us About the Balance of Power in the Middle East
Robert Fisk
No More Excuses: Israeli Voters Have Chosen a Country that Will Mirror the Brutal Regimes of its Arab Neighbours
Jonah Raskin
The French (Bread) Connection in a Bourgeois California Town
Denis Rogatyuk
The Ordeal of Julian Assange
David Swanson
Exporting Dictators
Ted Rall
Self-Censorship is Credibility Suicide
Robert Koehler
War Crimes and National Security
Lee Ballinger
None Dare Call It Fascism
April 15, 2019
Bruce Neuburger
The Border, Trumpian Madness and the Clash of Demographics
Patrick Cockburn
Calling Assange a Narcissist Misses the Point
Conn Hallinan
Diego Garcia: The “Unsinkable Carrier” Springs a Leak
Dan Corjescu
State of Apocalyptic Nature: A Contract with Gaia
FacebookTwitterRedditEmail