*John K. White*, *a former lecturer in physics and education at University College Dublin and the University of Oviedo. He is the editor of the energy news service *E21NS* and author of *Do The Math!: On Growth, Greed, and Strategic Thinking* (Sage, 2013)*. *Do The Math! is also available in a *Kindle edition*. He can be reached at: johnkingstonwhite@gmail.com*