FacebookTwitterGoogle+RedditEmail

Liberating Thought

The present effectiveness of the United States propaganda system may well be without historical parallel. Its ability to shape public perceptions of events and issues and to garner support for ideologies that undergird the political and economic structures of society has been amply documented.

The Tea Party phenomenon is driven to a substantial degree by a consensus among media across the political spectrum to devote considerable coverage to it, far outside of what is warranted simply on the basis of its size. Yet far larger protest movements on the political left are routinely ignored.

The effect of this disproportionate coverage is to set the agenda for discussion in the country, even, to some extent, on the radical left. As the anti-war movement can attest, it is difficult to overstate the demoralizing impact of attending massive demonstrations, only to find that the media, and by extension the country, barely noticed.

It is far from the only example. Immigrant parents recently conducted a 43 day occupation of a Chicago elementary school’s property and successfully compelled the school to commit to building a library. It was a significant expansion of the occupation tactic beyond the workplace to public school issues. Yet the national media scarcely covered the story. The coverage blackout belies the purported objectivity of the media, revealing the interests which dictate what is deemed newsworthy.

Prospects for democracy are dependent upon the growth of an independent media with wide exposure in the general population comparable to that of the corporate press.

Little imagination is required to comprehend the impact of a mass circulation newspaper (or radio station; television would be a more substantial challenge) reporting daily on social movements and labor struggles, doing follow-up reports, not to mention investigative reportage. A large, independent media would have influence far beyond its regular consumers, compelling more extended coverage (even if negative in tone) from its corporate competitors.1

Certainly, there is precedent. The 19th century labor press was vibrant, diverse, and had considerable reach into the populace. The Labor Press Project at the University of Washington informs us that, “By the end of the 19th century, working-class newspapers proliferated in cities across the country. Between 1880-1940, thousands of labor and radical publications circulated, constituting a golden age for working-class newspapers.” The most successful of these papers had, at its peak, 750,000 subscribers. To put this in perspective, despite the nation’s much larger size the Washington Post currently only has some 665,000 subscribers, while the Boston Globe’s weekly circulation stands at 368,000.

Today, almost all remnants of the labor press have been wiped out. One of the last, the Racine Labor Paper, based in the city of Racine south of Milwaukee, folded in 2001.

Perhaps the most successful contemporary independent media program, Democracy Now!, is of uncertain utility as a replicable model. The program appears to be predominantly reliant upon funding by large donors. Whether such donations would expand to support an array of other sizable journalistic endeavors is doubtful.2

Many proposals have endorsed a public funding model to replace the severely contracted corporate newspaper industry. However, while this would likely be a positive step, it is evident from the records of National Public Radio and the Public Broadcasting Service that public control, as well as funding, would be crucial in ensuring a modicum of independence from special interests connected to wealth and power.

One avenue, as yet moribund and long forgotten, would be to revive the once thriving labor press. The principle hurdle is that it would require the participation of at least one major labor union. American labor unions, dominated by conservative, bureaucratic tendencies for many decades, have shown no interest in such an idea.

Yet the financial wherewithal is there. When the New York Times Co. was desperately trying to sell the Boston Globe, the bidding prices were in the neighborhood of $35 million, plus $59 million in pension liabilities. In Philadelphia, the city’s two major dailies, the Philadelphia Inquirer and the Daily News tabloid, were recently sold for $139 million. For comparison, a single union, the American Federation of State, County and Municipal Employees (AFSCME), spent $91 million on the mid-term Congressional elections this fall.

Rather than funding Democratic Party politicians across the board, regardless of their support for labor, why not use that money to purchase and subsidize a labor newspaper? Admittedly, the established unions are currently neither independent from the Democrats, nor much to their left. Yet precisely the sort of leftward social dynamics that would make it likely for unions to actually revive the labor press would also facilitate a shift in union politics further to the left, hopefully opening up spaces for views independent of the Democrats. One of the values vital to any mass community media is a big tent philosophy that encourages the airing of a wide array of views from within the left. No mass-circulation left media can really develop without a sustained uptick in social struggle. Part of what we on the left must build in preparation for and during rising popular struggle is the groundwork for this mass media.

Of course, a newspaper operating without advertising would run on very different business model, and many factors would impact the feasibility of a union purchase of a newspaper. Independent media, accountable to consumers rather than advertisers, must, by definition, be financially dependent upon their subscribers or cooperative members.

One option might entail partnering with the staff of a newspaper to purchase the property and run the paper with a lower profit margin, as was suggested in the case of the Seattle Post-Intelligencer. Much of the crisis in the U.S. newspaper industry results from requirements by media conglomerates like Hearst that newspapers increase their profits to new heights. Papers with merely respectable profits are shuttered.

Revitalizing the labor movement – radicalizing and democratizing it as well as expanding membership – must be a crucial component of any successful social movement for a more civilized society. The creation of an independent, mass circulation community and labor press should go hand-in-hand with that goal. The freedom and independence of the population from ideological domination by elite interests is dependent upon it.

STEVEN FAKE is coauthor of “Scramble for Africa: Darfur – Intervention and the USA” (Black Rose Books) and a member of Workers Solidarity Alliance.

This article was originally published by Ideas and Action.

 

 

 

 

 

 

 

 

More articles by:
Weekend Edition
June 22, 2018
Friday - Sunday
Karl Grossman
Star Wars Redux: Trump’s Space Force
Andrew Levine
Strange Bedfellows
Jeffrey St. Clair
Intolerable Opinions in an Intolerant Time
Paul Street
None of Us are Free, One of Us is Chained
Edward Curtin
Slow Suicide and the Abandonment of the World
Celina Stien-della Croce
The ‘Soft Coup’ and the Attack on the Brazilian People 
James Bovard
Pro-War Media Deserve Slamming, Not Sainthood
Louisa Willcox
My Friend Margot Kidder: Sharing a Love of Dogs, the Wild, and Speaking Truth to Power
David Rosen
Trump’s War on Sex
Mir Alikhan
Trump, North Korea, and the Death of IR Theory
Christopher Jones
Neoliberalism, Pipelines, and Canadian Political Economy
Barbara Nimri Aziz
Why is Tariq Ramadan Imprisoned?
Robert Fantina
MAGA, Trump Style
Linn Washington Jr.
Justice System Abuses Mothers with No Apologies
Martha Rosenberg
Questions About a Popular Antibiotic Class
Ida Audeh
A Watershed Moment in Palestinian History: Interview with Jamal Juma’
Edward Hunt
The Afghan War is Killing More People Than Ever
Geoff Dutton
Electrocuting Oral Tradition
Don Fitz
When Cuban Polyclinics Were Born
Ramzy Baroud
End the Wars to Halt the Refugee Crisis
Ralph Nader
The Unsurpassed Power trip by an Insuperable Control Freak
Lara Merling
The Pain of Puerto Ricans is a Profit Source for Creditors
James Jordan
Struggle and Defiance at Colombia’s Feast of Pestilence
Tamara Pearson
Indifference to a Hellish World
Kathy Kelly
Hungering for Nuclear Disarmament
Jessicah Pierre
Celebrating the End of Slavery, With One Big Asterisk
Rohullah Naderi
The Ever-Shrinking Space for Hazara Ethnic Group
Binoy Kampmark
Leaving the UN Human Rights Council
Nomi Prins 
How Trump’s Trade Wars Could Lead to a Great Depression
Robert Fisk
Can Former Lebanese MP Mustafa Alloush Turn Even the Coldest of Middle Eastern Sceptics into an Optimist?
Franklin Lamb
Could “Tough Love” Salvage Lebanon?
George Ochenski
Why Wild Horse Island is Still Wild
Ann Garrison
Nikki Haley: Damn the UNHRC and the Rest of You Too
Jonah Raskin
What’s Hippie Food? A Culinary Quest for the Real Deal
Raouf Halaby
Give It Up, Ya Mahmoud
Brian Wakamo
We Subsidize the Wrong Kind of Agriculture
Patrick Higgins
Children in Cages Create Glimmers of the Moral Reserve
Patrick Bobilin
What Does Optimism Look Like Now?
Don Qaswa
A Reduction of Economic Warfare and Bombing Might Help 
Robin Carver
Why We Still Need Pride Parades
Jill Richardson
Immigrant Kids are Suffering From Trauma That Will Last for Years
Thomas Mountain
USA’s “Soft” Coup in Ethiopia?
Jim Hightower
Big Oil’s Man in Foreign Policy
Louis Proyect
Civilization and Its Absence
David Yearsley
Midsummer Music Even the Nazis Couldn’t Stamp Out
FacebookTwitterGoogle+RedditEmail